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Bosch North America

Bosch Announces Organizational Changes Expands Global Aftermarket Role For David Coolidge; Appoints Odd Joergenrud New Automotive Aftermarket Regional President

BROADVIEW, IL, May 1, 2009 Bosch is pleased to announce the following organizational changes in the Automotive Aftermarket Division North America, effective April 1, 2009. These changes have been adopted to support the recent growth within the Bosch organization and position the company to better serve its customers now and in the years ahead.

David Coolidge is expanding his role as a member of the global Automotive Aftermarket Management Board. In addition to his North America assignment, David now assumes responsibility for Latin America as Executive Vice President, Americas. He also takes on co-responsibility for the global Braking Components business unit with another member of the Management Board, Hans-Peter Meyen.

With these additional Management Board responsibilities, David has relinquished his role as Aftermarket Regional President, North America. He will remain headquartered at the Bosch Aftermarket facility in Broadview, Illinois.

Mr. Odd Joergenrud assumes the role of Aftermarket Regional President, North America. Odd is a 16-year Bosch veteran and has served in several sales and marketing management positions in the Automotive Aftermarket Division. Odd began his Bosch career in 1993 as the Scandinavian Product Manager for the Automotive Aftermarket Division. For the past 6 years, Odd served as the Aftermarket Regional President, Asia/Pacific. Prior to joining Bosch, Odd worked in various sales, marketing and business management roles following his university graduation and his graduate studies.

Odd earned his Bachelor in Business Administration and his MBA from the Norwegian School of Management (BI) in Oslo, Norway. Odd, his wife and two children will be relocating from Singapore to the Chicago area over the next few months.

In his new role, Odd will be responsible for North America Aftermarket Sales (IAM and OES), Marketing, Communications, Supply Chain Management, and the Diagnostics and Filtration regional business units. These areas will report directly to him. Structures of the individual functional areas will remain the same. Bosch customers and suppliers will continue to work with the associates and teams with which they currently interface on a day-to-day basis.

David, Odd, and the entire Bosch Aftermarket organization look forward to creating value together with their customers identifying individual needs, designing solutions to meet them, and promoting mutual growth and success. Together, they will keep vehicles moving!

The Bosch Group is a leading global supplier of technology and services. In the areas of automotive and industrial technology, consumer goods, and building technology, some 280,000 associates generated sales of 45.1 billion euros in fiscal 2008. The Bosch Group comprises Robert Bosch GmbH and its more than 300 subsidiaries and regional companies in over 60 countries. Including sales and service partners, Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. Each year, Bosch spends more than 3.5 billion euros, or eight percent of its sales revenue, for research and development and applies for over 3,000 patents worldwide. With all its products and services, Bosch enhances the quality of life by providing solutions which are both innovative and beneficial.

In North America, the Bosch Group manufactures and markets automotive original equipment and aftermarket products, industrial drives and control technology, power tools, security and packaging technology, thermotechnology, household appliances, solar energy and healthcare. Bosch employs nearly 24,000 associates in more than 70 locations throughout the U.S., Canada and Mexico, with reported sales of $8.6 billion in fiscal 2008. For more information on the company, visit www.boschautoparts.com.


Organizational Changes - May 2009

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